Jakob Nielsen reports in his AlertBox entry that most users are essentially blind to ad banners. If they’re looking for a snippet of information on a page or are engrossed in content, they won’t be distracted by the ads on the side.
Let’s imagine for a minute that you (or, your customer) are an online hardware retailer that sells Laptops. I on the other hand, am your average zombie prospect – browsing the web rather mindlessly, searching for a Laptop. Can you tell the difference in my thought process when I type following different keywords?
Degrama is the real deal. They are fast and do a very good job. Rates are better than competitive and the experience has been top notch.
Daniel Hirschkorn
Director, WCIS